Eduvos Textbook List

Bachelor of Commerce in Marketing Management - Campus Full Time

BComMM - FT - 2024 - Intake 1 - Year 2

Bachelor of Commerce in Marketing Management - Campus Full Time - Year 2

Course Name Textbook Name Module Type Module Class Module Code Edition Print ISBN Ebook ISBN Publisher Textbook Requirement Type
Advertising and Sales Promotion Integrated Advertising. Promotion. and Marketing Communications Core Core COASA2 9 9781292411217 9781292222752 Pearson Required.
Business Management 2B Fundamentals of Management. Global Edition Core Core COBMB2 11 9781292307329 97812923073989 Pearson Required.
Finance for Marketing Financial Management in SA Core Core COMFA2 6 LocalBundle 9781485721536 9781776102525 Pearson Required.
Internet Marketing eMarketing The Essential Guide to Marketing In A Digital World Core Core COIMA2 6 9780620780582 No eBook The Red & Yellow Creative School of Business Required.
Marketing 2A Marketing Management. Global Edition Core Core COMKA2 16 9781292404813 No eBook Pearson Required.
Marketing 2B Marketing Management. Global Edition Core Core COMKB2 16 9781292404813 No eBook Pearson Required.
Research Methodology Research matters Core Core CORMA2 2 9781485132103 9781485132110 Juta & Co Required.
Business Management 2A Entrepreneurship Core Fundamental COBMA2 6 9781292402826 9781292402871 Pearson Required.
Data Analytics No Prescribed Textbook Core Fundamental CODAA2 n/a n/a n/a n/a Required.
Project Management Project Management: Achieving Competitive Advantage Core Fundamental COPMA2 5 9781292269146 9781292269160 Pearson Required.