Bachelor of Commerce in Marketing Management - Campus Full Time
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BComMM - FT - 2024 - Intake 1 - Year 3
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Bachelor of Commerce in Marketing Management - Campus Full Time - Year 3
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Course Name |
Textbook Name |
Module Type |
Module Class |
Module Code |
Edition |
Print ISBN |
Ebook ISBN |
Publisher |
Textbook Requirement Type |
Business Management 3B |
Making Sense of Change Management |
Core |
Core |
COBMB3 |
5 |
9780749496975 |
n/a |
Jonathan Ball |
Required. |
Marketing of Services |
Services Marketing |
Core |
Core |
COMSA3 |
4 |
9781526847805 |
9781526847812 |
McGrawHill |
Required. |
Product and Promotion Management 3 |
Product and Price Management |
Core |
Core |
COPPA3 |
1 |
9781485129400 |
9781485129417 |
Juta & Co |
Required. |
Retail Marketing |
Retail Marketing Management |
Core |
Core |
COMRA3 |
2 |
9780273655114 |
0000000000000 |
Pearson |
Required. |
Strategic Marketing |
Strategic Marketing |
Core |
Core |
COSMA3 |
3 |
9781485130826 |
9781485130833 |
Juta & Co |
Required. |
Business Ethics |
Business Ethics |
Core |
Fundamental |
COBEA3 |
1 |
n/a |
9781947172579 |
OpenStax (Open source) |
Required. |
Research Data Collection and Analysis |
Research matters |
Core |
Fundamental |
CORCA3 |
2 |
9781485132103 |
9781485132110 |
Juta & Co |
Required. |
Research Design |
Research matters |
Core |
Fundamental |
CORDA3 |
2 |
9781485132103 |
9781485132110 |
Juta & Co |
Required. |
Research Final Project |
Research matters |
Core |
Fundamental |
CORFA3 |
2 |
9781485132103 |
9781485132110 |
Juta & Co |
Required. |
Research Literature Review |
Research matters |
Core |
Fundamental |
CORLA3 |
2 |
9781485132103 |
9781485132110 |
Juta & Co |
Required. |
Work Integrated Learning (Commerce) |
No Prescribed Textbook |
Core |
Fundamental |
COISA3 |
n/a |
n/a |
n/a |
n/a |
Required. |
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